This project includes brand identity, app design, OOH, and social media.
Artful is a mobile app that provides users with an accessible and fun way to log off from anxiety,
stress and depression through art using everyday resources.
Social Media
app design
App Design done in collaboration with Julia Maia and Tania Patel
OOH
OOH Design by Tania Patel
CREATIVE BRIEF
Target Audience: teens (aged 13-19).
Brand Personality: Artful is creative, spontaneous, and joyful.
Tone of Voice: The tone of voice should be encouraging, uplifting, and approachable.
Credits
Check out Julia’s Portfolio
Check out Tania’s Portfolio
First photo of Social Media from Julia M Cameron on pexels.com
Second photo of Social Media from Cottonbro Studio on pexels.com